“Crossville has been at the forefront of sustainability before people were actually talking about sustainability.” – Lindsey Waldrep, VP of Marketing
Crossville’s commitment to sustainability is the standard-bearer for the domestic tile industry.
Did you know that Crossville is the industry’s only net consumer of waste? The first to achieve many green milestones, Crossville offers products that architects and designers can specify confidently to support LEED initiatives and create truly eco-friendly projects. Watch this brief video (or read the transcript below) to learn more about Crossville’s commitment to sustainability.
You can discover even more about our sustainable initiatives by clicking here.
Video Transcript
Sustainability – A Crossville Cornerstone
Lindsey Ann Waldrep: Crossville has been at the forefront of sustainability before I think people were actually talking about sustainability.
Greg Mather: Having environmentally friendly products is very, very important to us.
Chris Lombardo: We don’t send materials to landfill. Every pound of ceramic, raw material, the clays, the feldspars, all that ends up as a sold piece of tile out the back door. We actually go above and beyond that.
Greg Mather: We’re the only manufacturer in North America that’s a net consumer of waste.
Terri Marion: It’s kind of fun when you do a plant tour to walk behind the building and see a big pile of toilets.
Chris Lombardo: Not an actual raw material for most, but it is for us. We re-use all our water, we don’t discharge process water to the city anywhere. That we not only talk that talk, we walk the walk.
Lindsey Ann Waldrep: I like to think a lot about the end-user. Yes, we consider the designer our customer. And yes, we consider the distributor our customer. And yes, we consider the installer our customer, but at the end of the day the person or persons using the structure have to be happy in it.
Terri Marion: I think the sustainability is a benefit to our customers, from a moral perspective. I think a lot of my customers are concerned about what we are doing to the planet.
Greg Mather: Clearly end-users are more and more concerned about the environment. They want to leave a smaller footprint.
Chris Lombardo: Our customers are going to know that the materials we use, the process we’ve used, even the transportation we’re going to use, is going to be to minimize that carbon footprint on the Earth. To minimize the damage we do so that their kids and their kids’ kids still have a decent Earth to live on, to breathe on, to drink off of. They not only get a beautiful installation of tile, but they’re also understanding that we’re not degrading the Earth to get them that tile.
Lindsey Ann Waldrep: And I think that’s remarkable in how we contribute to a truly sustainable building package.
